Research
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26 Conversion Rate Optimization Tools for Research, Feedback, Analytics & More in 2024
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Driving traffic to your website is just the first step in sustaining your business. You must reliably convert those visitors into customers, and that’s ...

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How to Do Keyword Research for SEO: A Beginner’s Guide
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While Google keeps us on our toes with all the algorithm updates they keep rollin' out, one thing has stayed pretty consistent for inbound marketers looking ...

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5 Marketing Trends That Might Not Survive in 2024 [HubSpot Research + Expert Insights]
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Few marketing trends last forever. In reality, they come and go at rapid speed — and marketers must adapt. Because marketing is always evolving, your ...

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3 Roles Marketing Leaders Plan to Recruit in 2024 [New Research + Expert Insights]
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While most people are trying to stick to their New Year's resolutions, marketers like myself are strategizing how to set their organizations up for success ...

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24 Digital Marketing Tips That HubSpot Swears By [Research]
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With over five billion internet users globally, and more than 4.8 billion active social media users, it stands to reason that digital marketing is vital for ...

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How Much Does SEO Cost in 2023? [Industry Research]
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We conducted an SEO pricing survey with 400+ industry professionals to find out how much SEO costs today. Here are the key takeaways:Monthly retainers range ...

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PPC Keyword Research: The Complete Guide
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Pay-per-click (or PPC) marketing can feel like a daunting task. From creating ads to monitoring performance and understanding bidding strategies, there’s a ...

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96.55% of Content Gets No Traffic From Google. Here’s How to Be in the Other 3.45% [New Research for 2023]
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It’s no secret that the web is growing by millions, if not billions of pages per day.Our Content Explorer tool discovers 10 million new pages every 24 hours ...

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What You Need To Know for 2024 (New Research)
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I’m willing to bet that you, as a marketer, you have experience with email marketing and SEO. If you’re a beginner, you’ve at least heard of both strategies ...

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SEO Salary Survey 2023 [Industry Research]
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How much do SEOs earn? I wanted to know, so I ran a survey at Brighton SEO and asked 111 attendees what they earned.Editor’s noteWe realize that this is a ...

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