Track
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8 Email Marketing Metrics You Should Track
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Part of my marketing job is to send emails and track their progress, so I know a lot about the most crucial elements of optimizing an email, common ...

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2 Types of Content Marketing KPIs You Should Track (Separately)
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Separating input and output KPIs is a concept rarely used in content marketing. But when applied, it gives a better understanding of what resources to focus ...

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