Chris Savage once raised $17.3m in debt to do a leveraged buyout of his own company.Today, that company is a $67k video marketing platform. I caught up ...

Let's consider the example of developing author pages for a blog. At first glance, this may seem straightforward, but it involves multiple ...

In 2024, marketers have a lot on their minds. With the rapid adoption of AI, significant changes in the search landscape, and an uncertain economy ahead, ...

B2B content marketing is creating content—blog posts, ebooks, videos, case studies—to attract and persuade all the people involved in buying something for a ...

Machine learning, a subset of AI, is a powerful tool that's rapidly transforming marketing.Around 35% of marketers are using AI to simplify their jobs and ...

Snapchat created an immersive experience for fans watching the 2023 Women’s World Cup. When the games kicked off last month, Snapchat launched a suite of ...