Social
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Social Media Marketing: The Ultimate Guide
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When it comes to social media, marketers' top goals are advertising their products/services and increasing their brand awareness, according to 2021 HubSpot ...

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How Social Media Trends Shape Restaurant Menus
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Admittedly, I’m all too familiar with girl dinners. Sometimes (often) after a long day at work during a hot summer, the last thing you want to do is cook an ...

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How to Add Social Media Icons to Your Email Signature [+ Free Resources]
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Did you know that a whopping 78% of consumers are willing to purchase from a company after having a positive experience with them on social media? But that ...

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13 Best TikTok Tips & Tricks in 2023, According to HubSpot’s Social Team + Marketer Data
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On TikTok, anyone can go viral. But due to its quirky nature, it's often the most creative or silly videos that skyrocket.To increase your chances of ...

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How Duolingo Struck Social Media Gold with Unhinged Content
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Duo, Duolingo’s big green mascot, might be the most famous owl of the post-tootsie roll pop commercial era.The language-learning app first established a ...

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6 Social Media Algorithms Marketers Need to Know About in 2023
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Even though social media algorithms are constantly changing, they aren't out to hide your content from the masses.  Each major platform has an algorithm ...

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278 Social Media Holidays for Your 2023 Content Calendar [+Template]
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Do you celebrate International Cat Day, Pizza Day, or Talk Like a Pirate Day? There are a plethora of observance days worldwide during which marketers ...

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The What, Why, & How of Social Bookmarking
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If you’ve ever come across a valuable article or website that can help improve your skills as a marketer, you probably want to save it and come back when ...

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How Airbnb Used Social Listening to Generate Millions of Impressions in 24 Hours
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Welcome to HubSpot Marketing News! Tap in for campaign deep dives, the latest marketing industry news, and tried-and-true insights from HubSpot’s media ...

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How Social Media Can Supercharge Your SEO
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When working in social media, it can feel like you exist worlds away from SEO. And as an SEO, social media may feel like something that isn’t ...

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