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The Top 3 Challenges Regional Marketing Models Create for Global Businesses
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Starbucks recently shifted from a global to a regional marketing structure. Kieran and I believe this is the worst thing you can do to your marketing ...

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SEOs, Are You Using These 6 Mental Models?
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People use mental models to comprehend reality, solve problems, and make decisions in everyday life. SEO is not an exception here, yet it’s not a topic you ...

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