I get it, fellow marketers — sometimes, you just need the numbers.The juggernaut known as social media only gets bigger with every new year, and because ...

Our 2024 State of Marketing & Trends Report went live earlier this year, and I recently dug into the data and compiled a list of key marketing ...

The constant question on every social media marketer’s mind is, “What social media trends should I watch out for?”To learn more about what brands can ...

There are too many content marketing metrics out there. But we know which ones are actually used (we asked on LinkedIn and X).To organize things a bit, ...

I’ve used Ahrefs since 2016. I thought I was a power user, but since joining the team, I’ve discovered a bunch more use cases that I can’t imagine living ...

If you’re a marketer, you cannot ignore meme culture. No, I’m not talking about making tone-deaf corporate memes that shout “How do you do, fellow kids?” ...

When I started my content creation journey, one of my friends said over brunch, "Erica is officially in her influencer era." I love it when my friends ...

Every time I think I have this whole marketing thing down to a science, something changes in the blink of an eye. And if you're a marketer like myself, ...

If you’re anything like me, you probably wish you had unlimited time and resources to get through your busy work, come up with game-changing ideas, and ...

Though generative AI is everywhere, the fear around the state of AI is real.From our survey of 1350+ business professionals in the US, including ...