While many landing pages look different and use a variety of exciting strategies to pull in audiences, they all serve one major purpose — to convert to the ...

We’ve all had frustrating experiences browsing the web on our phones. Load times that seem to carry on longer than that new Black Mirror episode. (Those ...

The author's views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Learn all about ...

How do you convince visitors your website is worth their time? There are so many elements that a top-notch landing page design needs, and making those ...

Why do you need an app landing page?Uh, have you looked at your iPhone’s App Store lately? How about Google Play? We’ve seen landfills with better ...

B2B products and services can be difficult to fully capture on a landing page—we know from experience. You’re often dealing with a longer sales cycle, ...

Most marketers think there is no true winning formula for increasing conversion rates, lowering cost per conversion, and increasing conversion quality all ...

Sometimes you choose a hobby, sometimes a passion chooses you. And that’s exactly what happened when Peter Letts discovered scuba diving.He first dipped his ...

Selling stuff online is harder than you’d think. Folks won’t open up their digital wallets for just anybody—they’ve gotta be persuaded. And even if you ...

Don’t get us wrong: we love good-looking landing pages. The way the colors contrast to draw attention; the striking custom photography and animation; the ...