Recently, I came across the LinkedIn page of an unfamiliar brand. And as usual, my eyes went straight to the banner section first. After all, a picture is ...

Whether you’re a business owner or a sales rep, you’re always pitching your services, telling potential clients what you offer as succinctly as possible. ...

If you're a graphic designer, I have to give you praise because, without your creativity and your keen eye for design, it would be a struggle for marketing ...

If you write, edit, or manage content for a brand, you likely run into lengthy content discussions over everything from voice to exclamation marks and em ...

“So, where do you see yourself five years from now?” Oof, that can be a tricky interview question, especially if you’re unsure of your professional goals. ...

If I were a creator, one of the first channels I’d explore is YouTube affiliate marketing.Think about it: Whether you’re sharing a tutorial or a product ...

An About page is the perfect place to learn the ins and outs of a brand. It tells you their mission, values, journey, and what others think about them.But ...

Your pricing page is a prime opportunity to take control of the price conversation and make it even easier for people to buy. Searching for a product’s ...

When there’s a significant shift in the business landscape or an important win, it’s important to spread the word. A memo is the best way to get the job ...

The insights from this article came from the HubSpot Academy's Free Website Optimization Course. Take the full course to learn more about responsive design ...