I’ve been breathing life into email campaigns since 2007 when the iPhone was the newest thing on the block. Even though the learning resources for email ...

Guess what’s common among the top organizations like Apple, Microsoft, and Amazon? An effective communication plan.Be it the content strategy, a product ...

Facebook is a dominant force in social media advertising. Most marketers say it consistently delivers a better ROI than any other social media platform.As ...

Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better.It’s the age of AI, and our ...

It’s 2024, and the highest-ROI marketing channel is still good ol’ social media.  Our State of Marketing & Trends Report shows that 43% of marketers use ...

A great resume can help get you noticed by prospective employers. But what makes a resume “great”? How do you catch recruiters’ attention, encourage them to ...

Marketing plans provide a framework to funnel customers from awareness to decision to purchase.When it comes to software-as-a-service (SaaS) offerings, ...

It costs more to attract a new customer than to keep an existing one. Focusing on customer retention is a valuable long-term solution for increased ...

Everyone has loyalties to their favorite brands, but there's a good chance your favorite products result from two separate brands working together. One ...

Promoting a product while low on cash—every company goes through this phase.But the good news is you don’t need to spend a ton of money to get your product ...