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Raising the bar | Seth’s Blog
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That’s not the same as raising the average.With the advent of the high jump, the idiom raising the bar became well understood: If you can’t jump over ...

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Sufficient resolution | Seth’s Blog
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Robert Johnson is known as the king of the Delta blues. One reason is that his small output was brilliant. The other, bigger reason is that the recordings ...

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Small doses | Seth’s Blog
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If you go to a health food store and buy some pills with selenium, colloidal silver or other mysterious substances in them, it’s possible that they’ll make ...

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How to Format a Blog Post (For Search Success)
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When you’re writing a blog post, it’s easy to overlook the formatting. But how exactly should you format your blog posts to get more engagement and search ...

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Reality as reassurance | Seth’s Blog
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Culture makes it tempting (and easy) to insulate ourselves from reality. Credit card debt is an invisible burden, until it’s not. Ignoring the changes in ...

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How the HubSpot Blog Generates Leads [+ How Yours Can, Too]
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It's hard to believe that if the HubSpot Blog were a person, it would currently be in high school. That's right – for well over a decade, content has ...

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The right marketing question | Seth’s Blog
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The wrong question is, “our project isn’t catching on, how do we promote it better?”The right question is a little more nuanced and far more important, ...

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Peer support | Seth’s Blog
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Treasure it when you find it. Offer it when you can.One of the greatest joys of being an author is the other authors. The game theory would indicate ...

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Project management | Seth’s Blog
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A project is a promise. It’s about coordinating unknowable future events to deliver something of value.Showing up on time for a meeting is a project ...

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Which team? | Seth’s Blog
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Culture seeks shortcuts.The oldest shortcut is: “Friend or foe?”If we know the answer to that, a whole bunch of time gets saved, and fear is ...

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