Blog
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Anti-smart | Seth’s Blog
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There’s a difference between intellectual and smart. A plumber is smart, they know how to do a skilled and effective job on the task at hand. ...

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Choose your customers | Seth’s Blog
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…choose your future.It’s an odd way to think about your project, your job, your startup, but there’s little that matters more.There are two key ...

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Pavlonian coincidence | Seth’s Blog
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There are two kinds of coincidences.The first is the one that we often talk about. It’s the make-believe magic of two things occurring that we didn’t ...

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It’s simple (it’s complicated) | Seth’s Blog
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It’s simple: This surgery will fix your problem and you’ll be better.It’s complicated: Changes in lifestyle, diet and attitude will, over time, help ...

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Product and process | Seth’s Blog
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What do we get in exchange for our work? There’s pay, of course, and the satisfaction of a job well done. There’s stress and human interaction, learning ...

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Closed/open | Seth’s Blog
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I’m told that the hardest part of being a teaching golf pro isn’t helping adult golfers develop a good swing.It’s getting them to stop using a bad one. ...

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Confusion and delay | Seth’s Blog
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Marketing is generally about action. Marketers seek to create the conditions for a change to happen, for people to accomplish their goals and to satisfy ...

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Goals and expectations | Seth’s Blog
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There are three reasons that our goals might not be achieved. In order of palatability, they are:Perhaps the goals are too lofty, too based on ...

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(Without the bad parts) | Seth’s Blog
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That makes it easy.“I’m in favor of unfiltered online commentary (without the misogyny, racism and mob manipulation.)”“I’d like to run a marathon ...

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The good news | Seth’s Blog
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What if there were a pipeline into your day, a series of emails or posts or feeds that had nothing but nice things, positive feedback and encouragement ...

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