Digital Marketing
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Play fair & work hard
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Two of the building blocks of a resilient society.And the opposite of the lazy shortcut.The meanings of both clauses change over time…...

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Transforming two-sided markets | Seth’s Blog
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AI agents are going to overhaul the way we think about buying and selling.Uber already did this in a small way. They organized the drivers, ...

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What It Is & Trends To Look Out For in 2024
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“Take this pill, and watch your migraine disappear in ten minutes!”How do drug commercials make those miracle cures sound so easy? I used to sell ...

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7 Pieces of Content Your Audience Really Wants to See [New Data]
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As a marketer, one of my goals is understanding the different types of content that resonate with my audience. With that in mind, I went over HubSpot’s ...

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How to Add Text to A GIF [Tutorial]
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As a marketer, I’ve created a lot of digital graphics throughout my career. However, it wasn’t until recently that I started looking into creating GIFs. For ...

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How to Whitelist an Email in Gmail, Outlook, Yahoo, and More
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Imagine waiting for an important email, never receiving it, and then discovering it in your junk folder months later. It’s probably happened to you, and I ...

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The Top SERP Features in 2024 — Whiteboard Friday
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So, some of these stories become more interesting when, instead of presence, we look at share of voice. So, share of voice is a metric we have in ...

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The challenge of N + 1
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The challenge of N + 1 | Seth's Blog...

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Everything You Need To Know About Podcast Advertising and Sponsorships
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As a content growth and innovation leader for HubSpot, I know how important it is to find impactful ways to expand your brand’s reach. In my experience, one ...

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20 Free & Paid Small Business Tools for Any Budget
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Free and paid tools for small businesses save time, streamline operations, and, importantly, save money. From my experience running a small business, I know ...

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The Ultimate New Hire Onboarding Guide That Actually Works
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My first time getting hired — a college internship — wasn’t exactly memorable. Honestly, there wasn’t much of a new hire onboarding process at all. Instead, ...

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2 + 2
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Arguments about taste are more common than ever before. The long tail makes it easy to find what you like, and to talk about what you don’t. ...

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