Digital Marketing
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The Top 12 Paid & Free Alternatives to Adobe Illustrator of 2023
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Adobe Illustrator is a popular tool for designing vector graphics, logos, icons, and more. But when you’re a web or graphic designer with a small budget, ...

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How to Future-Proof Your Brand with SEO
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The author's views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. The digital ...

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The paradox of insular language
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We often develop slang or codewords to keep the others from understanding what we’re saying. Here’s an example (thanks BK) of the lengths that ...

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8 Best Traffic Analysis Tools
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Monitoring your website traffic is one of the best ways to make data-driven decisions on how effectively your marketing campaigns and messaging ...

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KFC Reminds Us of the Importance of Culturally Sensitive Marketing
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In addition to chicken, KFC is frying up controversy.On August 24 Azim Akhtar, KFC Canada’s Director of Marketing, tweeted a few billboard images from the ...

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Why Customer Connection Matters
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At INBOUND 2023, HubSpot CEO Yamini Rangan introduced changes to the customer journey driven by the recent surge of AI technology.Where people spend their ...

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How to Use VLOOKUP Function in Microsoft Excel [+ Video Tutorial]
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Coordinating a massive amount of data in Microsoft Excel is a time-consuming headache. Thankfully, you don't have to. The VLOOKUP function can help you ...

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A Beginner’s Guide to Data Flow Diagrams
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Ask any professional athlete or business executive how they became successful, and they’ll tell you they mastered a process. By figuring out which habits ...

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How to Become a Content Creator: 10 Steps
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Are you brimming with ideas, creativity, and a passion to share your unique perspective with the world? If so, becoming a content creator might just be the ...

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The Big-O conundrum | Seth’s Blog
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In computer science, Big-O notation is a way of talking about what happens to a solution method when the inputs start to increase.For ...

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15 Podcasts to Boost Your SEO Game
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This isn’t another run-of-the-mill roundup of the “best” SEO podcasts out there. I polled Twitter, then trawled through the recommendations to find quality ...

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Which Types of Content to Lean into Ahead of Google’s SGE — and What to Avoid
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Once Google releases its search generative experience, one thing is for certain: The types of content that encourages traffic to your website will change ...

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