I feel this article won’t be complete without mentioning my personal tips for setting up your OKRs. The thing is — OKRs are attractive. Our ...
1. Choose the right story To be successful in using a PR approach to SEO, we have to change our approach to optimizing for consumer discovery ...
“Google is getting worse” is almost a meme at this point. Go into any forum or subreddit that mentions search results, and you’ll find someone complaining ...
Buying a website can help you reach a new audience, get a foothold in a new market, expand your business online, or earn “passive” income.It’s a similar, ...
Enterprise SEO metrics are key performance indicators (KPIs) used to measure the effectiveness of your SEO efforts. Monitoring these metrics helps you prove ...
Key to the About Page Mockup1. A <H1> tag that immediately addresses the customer Most of the About pages I’ve seen on local business ...
Attention is scarce.Decisions are difficult.Searching takes effort.For thirty years, texting has been a powerful medium. It’s the ...
Put simply, a headless content management system (CMS) separates a website’s content from its design and code.It functions differently from a traditional ...
Ah, quarter one. It's a time when many of us reflect on the last year, make new bets, and refresh our playbooks. If the fourth quarter is about finishing ...
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